Students of management got an opportunity to understand ways in which innovation drives value creation and entrepreneurship and about curating brand innovations. Dr. Vijay Kumar, Prof. Sathya Prasad and Prof. G.K. Suresh shared their insights on social and economic value derived from innovations around the world, the process leading to innovation and how ITC as a brand curated innovations that saw tremendous success in the market. The event was held on March 11, 2019.
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